Through these ads, users will be able to directly communicate with businesses. This would be interlinked with the main WhatsApp app where businesses will be able to show ads. Announced at F8 2018, Facebook said it would start monetising WhatsApp Business through ads.

Here, users can filter out chats based on several conditions like unread messages, groups and broadcast lists.Īnother major change coming to WhatsApp Business this year is monetisation.

The filter button will appear on the search button. Users of the app will now also be able to use filters for better search results. Labels can be arranged in different colours for different chats like those who have new orders, pending payments, those who've cleared their payments and more. WhatsApp Business now also lets web users create labels for contacts or chats. This feature works particularly well while replying to frequently asked questions by consumers. This will show up all quick replies saved until now. The quick reply option can be accessed by typing the '/' symbol into the text field.

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